UTCC International Students Explore Global Food Trends at THAIFEX – ANUGA ASIA 2025

THAIFEX – ANUGA ASIA 2025, Asia’s leading food and beverage trade show, returned with a global presence from 27–31 May 2025 at IMPACT Muang Thong Thani, Bangkok. Co-organized by the Department of International Trade Promotion (DITP), the Thai Chamber of Commerce, and Koelnmesse GmbH, this event has become a pivotal hub for food innovation, international trade, and business networking.

Recognizing the importance of connecting education with real-world industry experience, UTCC International students from the International School of Management (ISM), Thailand-Chinese International School of Management (TCISM), and Harbour.Space participated in the event to expand their understanding of global food business trends and entrepreneurial opportunities.

In line with its commitment to experiential learning, UTCC International Program took students beyond the classroom and into one of Asia’s largest trade exhibitions. Before exploring the event, students received orientation and training to maximize their learning outcomes and engagement with exhibitors.

• 90,000+ trade visitors
• 2,000+ top hosted buyers
• 3,100+ exhibitors from over 50 countries and regions

The event showcased not only innovative food products but also the future of food technology, sustainability, and consumer behavior trends that are shaping the global market.

• Exposure to 3,100+ leading global brands
  Students explored a wide range of food and beverage innovations from international and Thai companies.
• Exploration of 9 comprehensive product zones
  Including functional foods, organic products, food tech, and more.
• Insights into emerging trends in the food industry
  From plant-based nutrition to sustainable packaging and wellness-driven food innovation.
• Inspiration from Innovation
  Discovering cutting-edge ideas that enhance product value and meet new lifestyle demands.
• Direct interaction with global entrepreneurs and business leaders
  A rare opportunity to connect and exchange ideas with key players in the food sector.
• Participation in seminars, exhibitions, and special sessions
  Enhancing students’ understanding of international trade, product development, and market demands.

UTCC International: Bridging Education and Real Business

UTCC International believes that international education should be practical, industry-connected, and future-ready. The visit to THAIFEX – ANUGA ASIA 2025 empowered students to observe, analyze, and understand global food business operations in real time, preparing them to become impactful entrepreneurs and business professionals.

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